Digital Digging with Henk van Ess

Digital Digging with Henk van Ess

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Digital Digging with Henk van Ess
Tips for better research with Instagram
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Tips for better research with Instagram

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Henk van Ess
Oct 23, 2023
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Digital Digging with Henk van Ess
Digital Digging with Henk van Ess
Tips for better research with Instagram
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Illustration of a futuristic digital workspace with 'INSTAGRAM RESEARCH' written prominently. Floating holographic screens display the Instagram logo and data visualizations. Diverse individuals collaborate, connecting Instagram findings to traditional research methods.

Instagram’s search functionality is primarily based on keywords like hashtags, usernames, and location tags. If you don’t know any of these details, then the search algorithm won’t be able to find it for you.

Instagram’s date search feature is limited because the platform’s search algorithm is primarily designed to help users discover new and popular content, rather than retrieve specific content from the past. It’s optimized for speed and efficiency, rather than accuracy. Instagram always shows, like Twitter, the “Top” posts first. If you want the latest posts, scroll down a bit and look for “Most recent.” That is far from perfect.

Date Search via Google

Use Google to search Instagram for certain dates; Google may be able to find content that isn’t readily available through Instagram’s own search functionality. Google, by default, won’t see everything because Instagram doesn’t allow full access, but it’s worth a try. Say you want to find posts about an accident in Phoenix last week. Do this in Google:

social search guide Instagram using Google

Image: Screenshot, Henk van Ess

As you can see, when we did this search, we got two (not so good) hits.

Date Search via Google Images

If you’re struggling to search for dates on Instagram, there is a more effective solution. Google Images uses a distinct search algorithm and criteria, allowing it to locate images and photos from across the internet. Given that Instagram is also focused on visual content, Google Images may be a useful alternative for finding what you’re looking for.

Due to its fine-tuned search engine, Google Images may find more relevant images from Instagram than the regular Google search engine. Let’s repeat the search we just did.

social search guide Instagram Google image results

Image: Screenshot, Henk van Ess

The same search for “accident” in “Phoenix,” the week before, on Instagram has better and more results now. Google Images is clearly the winner in this date search.

Both methods — searching on dates via Google and Google Images — can complement each other and be used together to enhance your search experience. It ultimately depends on what you’re looking for and what approach works best for you.

Location Search via Mobile App

It can be easier to find breaking news stories on Instagram, but investigative journalists may need to dig deeper. Using Instagram can be challenging, especially when trying to find evidence of activity across a wide area. The lack of specific search criteria, such as date ranges and advanced filters, can make the process slower and less effective.

social search bar Allepo Syria

Image: Screenshot, Henk van Ess

Instagram’s Map Search feature saves the day. It’s an excellent way to find photos in a broader area.

Use the mobile app for Instagram for this. Tap the looking glass, search for “Aleppo” and tap “Places.” Tab on “Aleppo, Syria.”

Instagram social search Aleppo places

Image: Screenshot, Henk van Ess

Now you get a hit based on those keywords. Tap twice on the map now, click on the divider to see the full screen. There it is: your area map of Instagram, with the photos shown on a map.

You will now get a bigger map and more accounts, based on geolocation. You can search for specific keywords in that area if you want.

location search Instagram Aleppo Syria

Image: Screenshot, Henk van Ess

Location Search via Desktop

The drawback of the “Location search via mobile app” is that it’s labor intensive.

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